The Magical Outbound Growth Engine Most Startups Never Use! ⇒
So many sales people never ask for referral, or do it way too late. Probably the easiest way to increase sales.
2 Essential Rules in Sales ⇒
- Never answer a question that the customer hasn’t asked.
- Never provide information that the customer hasn’t requested.
2 Essential Rules Most Salespeople Forget, by Geoffrey James (In some way, we are all in Sales, aren’t we?)
Nice to be reminded of the basics.
Copywriting tips ⇒
@nevmed, the #BrownDonDraper sharing his knowledge on copywriting #hustlecon @sales4_startups pic.twitter.com/fn6XloL5iS
Great template for short, but effective copy: [End results customer wants ] + [Specific time period] + [Address the objections]
Best Subject Lines to Get Your Email Opened ⇒
I was surprised at subject lines that were opened the most (hint, they're very short).